How does it taste?

A clear taste and fragrance that bring to mind the untainted waters of a bubbling spring deep in the mountains.

How/when to enjoy it?

When you want to concentrate and hone your senses.

What to enjoy it with?

Savour Tenka-ichi all by itself.

How do Ippodo staff enjoy it?

Cold brew it with chilled water and fully appreciate its refreshing umami flavour.